This SEO tutorial teaches simple SEO techniques you will use to your website and make search engines (Like Google, Bing, Yahoo, and etc) friendly. Follow learn more https://sk-learn.blogspot.com/

How to Get Free Traffic From Google | SEO Tutorial For Beginners Part 2

Introduction

SEO tutorials for beginners series the last article you learn some basics like SEO, how the Search engine works, and their types. I know you start your website SEO friendly, I hope you should implement SEO on your website.

This article is a continuation of How to Get Free Traffic From Google | SEO Tutorial for Beginners Part 2. Here, we will know more about SEO techniques and how to implement them.

This tutorial teaches simple SEO techniques you will use to your website and make search engines (Like Google, Bing, Yahoo, and etc) friendly.

In this SEO tutorial for beginners Part 2, we will learn SEO techniques like
  • Design and Layout 
  • SEO optimization Techniques
  • Keyword Optimization
  • Free Keyword Research Tool
  • What is Meta Tag?
  • Meta Tag Optimization

Design and Layout Importance

To get more user traffic, the first preference is website Design and layout. Just imagine you are a user of some website that is more attractive and well design website for that reason you are visiting that site regularly.

But you can understand search engine is not a human it's very smart who can read the content of their interest. Suppose if your site is more complicated to read then, the search engine should not be able to parse the content correctly. At last, it affects your page SEO indexing and SEO ranking.

Your page content has 200 words, then the SEO keyword density of your website page is 10%. But keyword density opinions changes on every SEO expert. Some Expert says keyword should be 5% or 10 %.

Here I mentioned some tips you will keep in mind while you create your blog or web page,

  • Your page has more text content than HTML elements or images.
  • Avoid Frames. SEO avoids the website Frames.
  • Avoid More Ads it affects your website load time.
  • Don't use fancy elements like Giff, Flash, Splash
  • Don't create unwanted directories or folders.
  • Avoid more javascript use.

These are the main points to increase your SEO ranking and get more organic traffic from Google or other search engines.

SEO optimization Techniques

Here, I mentioned some important Search engine optimization techniques,

  • Choose business or topic related keywords
  • Focus on your competitor and use benchmarking.
  • Add detailed Title Tags on every web page.
  • Use suitable keywords on every web page.
  • Add Text link.
  • Avoid Javascript  and jquery
  • Avoid high-quality image
  • Reduce Loading Time
  • Implement link building campaign.
  • Check your keyword SEO rank every day.
  • Add web search on your website.
  • Always provide good quality content.

Keyword Optimization:

A keyword is a phrase it is used to match with users entering a search engine to discover the information about the keyword. The majority of people who enters 2 to 5 keyword in a single search is called search phrases. 

The following techniques are the best ways to optimize your keyword on the web page.

Keyword Repetition:

Is been calculated how usually keywords appear on page title and description. Search engines have a Keyword limitation. If you put keywords too many times on a web page, some search engines assume as spamming.

Keyword Density:

Keyword density is related to how many keywords appear on our website compared to the total words on the same page.

Keyword Concurrence:

It is related to keyword placement on your web page in relation to each other words. Sometimes in relation to other words with the same meaning as the search keyword.

For search engines, that keyword is matched by keyword concurrence. For example search keywords like housing loan, house loan, home mortgage loan are all keywords assumed as a Home loan.

Keyword Projection:

If you put keywords in the first heading and first paragraph on the web page that is very attractive by the Search engines.

Top places to put keywords:

  • Put your keyword on <title> tags. 
  • Put your keyword on <meta name='description'>
  • Place your keyword in <meta name='Keyword'>
  • Placing keywords in H1 tags
  • Placing Keywords in href tags
  • Placing keywords in alt tags
  • Finally, put your keyword on the web page body
  • Put your keywords in the page URL

How to find Keywords:

  • Find keywords on your competitor website
  • Using keyword search tool to find keywords like the google keyword tool
  • Analyze your website to find the best keyword.
  • Use related keywords on search engines suggestions.

Free Keyword Research Tool:

Keywords research tools are helpful to identify words or phrases users are using to find keyword information in the search engines.

1. Ubersuggest:

It is very useful to find more than 100 keywords in less than a minute. It's a free application and provides complete related organic keywords to your website traffic.

2. Answer the public:

It is a keyword generator tool that helps you find out 1500 PR keywords worldwide. It also provides a complete visualization of the keyword data. 

3. Soovle:

It is a tool that provides suggestions from Google, Amazon, Bing, etc.

4. Instakeywords:

It is a tool to give more keyword suggestions, also provides monthly search volume, local search volume, Competition score.

5. SEO power suite:

SEO PowerSuite includes all search engines and suggests unlimited sites, keywords, and backlinks, Automate your SEO jobs, from site examinations, rank tracking, and backlink checks to report.

6. Google Trends:

Google Trends is an online tool that examines the demand for top search queries in Google. You can use it to find over different languages and countries. It is one of the best keyword research tools which utilizes graphs to relate the search of different questions.

What is Meta Tag?

Meta tags are blocks in HTML code that carry information about a website. The information cannot be seen on the website itself. Search engines locate specific meta tags so they can, for instance, display a page title and description in the search results.


Meta Tag Optimization:

There are two important meta tags that are Meta keyword Tags, Meta Description Tags.

If you search on google or other search engines its displays a meta description on the search result. But it does not display the meta keywords.

For Google, attaching the description meta tag does not boost your search engine ranking, but the description might be utilized for the description for your SERP listings in Google.

Yahoo! tells, they use the Keyword Meta Tag when it ranks a page.

Note: Setup Custom Robots Header Tags (3 Easy steps)

Sample of Meta tags:

<meta name="keywords" 
         content="enter your keywords with comma">

<meta name="description" 
         content="enter your page description within 150 characters">

How to optimize the meta description tags

  • Character length must be 150
  • Use keyword on the meta description tag
  • Don't repeat the words.
  • Use different meta description tags on each page.

How to optimize the meta keywords tags

Already we discuss how to select keywords, use the following methods to prepare meta keywords
  • use unique keywords
  • use synonyms
  • Do not repeat a keyword

Robots Meta Tag

syntax

<meta name="robots" content="noindex,nofollow">
Utilizing the above metatag, you will describe a spider or a robot that doesn't be pages indexed, or that you do not want your links followed.

Final Thoughts

Before reading the 'How to get free traffic from google | SEO tutorial for beginners part 2' guide you have a lot of doubts regarding SEO and its techniques. Some people want to make their business online, but they need some guidance on how to start an online business or start a website.

After reading these SEO tutorials you get some information about the following techniques

  • Design and Layout 
  • SEO optimization Techniques
  • Keyword Optimization
  • Free Keyword Research Tool
  • What is Meta Tag?
  • Meta Tag Optimization

If you are a business campaign following these tutorial techniques you will start your online business and get more product sales.

If you are a content writer following this tutorial you get more organic traffic on your site.

If you like this SEO tutorial series then share it with your friends. If you have any doubts leave your comment in the comment section. I the next SEO tutorial We will discuss some important topics like title optimiation, content optimization, and so on.